Presenting CXGRIT that elegantly fuses two powerful ideas.

CX—Customer Experience—empathy, care, service excellence, and design thinking. GRIT—Passion and perseverance for long-term goals—coined popular by Angela Duckworth to mean courage, resolve, and character strength.

10/27/20251 min read

A vibrant workspace with employees engaged in a lively discussion around a table, embodying collaboration and innovation.
A vibrant workspace with employees engaged in a lively discussion around a table, embodying collaboration and innovation.

Why CXGRIT?

That’s a brilliant fusion of emotional intelligence (CX) and mental toughness (Grit) — perfect for internal metrics, leadership values, or even a branded program.

Together, CXGRIT suggests “The strength of character, discipline, and resilience an individual or team demonstrates in delivering outstanding customer experiences.”

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CXGRIT—The Measure of Character in Customer Experience

Download the PDF to understand how your performance with customer is measured with use case!